I help mix engineers build businesses that support their craft. Not just get better at mixing.

Most engineers are technically solid but stuck at the same rate for years, overwhelmed by feast-or-famine cycles, and spending more energy on chaos than on actual work. The mixing is fine. The business around it isn't.

I work with engineers to build systems for getting work, pricing correctly, managing clients, and positioning themselves for bigger projects. The business has three phases (getting, doing, finishing) and most engineers only focus on "doing" (the actual mix). That's why they're stuck.

Your options:

• Free Rate Calculator. Discover what your hourly rate is really costing you. Start here.

• The Mixer Blueprint ($50). Escape the $200-$400 mix trap with pricing scripts, systems, and sales assets. Includes the Advanced Rate Calculator.

• Strategy Call ($350). 90 minutes to pinpoint your gaps, clarify your next move, and leave with momentum.

• Elite Coaching ($8,000). A 8-week private sprint for high-achieving mixers. Sell confidently, build bulletproof systems, and attract top-tier clients.

The work is practical. You leave with systems, not just ideas.

I’m not a mix engineer. That's the point.

For years I worked behind the scenes with mixers like Jon Castelli (Billie Eilish, Harry Styles, SZA), Ruairí O'Flaherty (Taylor Swift, Kendrick Lamar, Lana Del Rey), and Nathan Dantzler (Sabrina Carpenter, Niall Horan, Teddy Swims). What I learned from them wasn't just how to mix. It was how they thought about their work, their clients, and their careers.

Before that, I managed creative researchers and designers. I built teams, systems, and processes for creative professionals. The skills that make businesses work aren't unique to audio. They're universal. Pricing, positioning, client management, systems thinking. I've done this work across industries, then brought it to mixing.

Here's why not being an engineer is an advantage: I'm not going to get distracted by your plugin chain. I don't care about your compression settings. I care about why you're charging $300 when you should be charging $800. I care about why you have zero follow-up system. I care about why your positioning is so vague that clients can't tell what you actually do.

Mix engineers who coach other engineers often can't help themselves. They end up talking shop. The conversation drifts to techniques, to gear, to creative decisions. That's fun. It's not business coaching.

I see the business clearly because I'm not inside the craft. That distance is the value.

Here's what engineers have done through this work:

• Jumped from $150 to $400 per mix in 8 weeks

• Grew from 2 clients to 25 steady ones in under a year

• Closed their biggest project in under two weeks

• Grew from $3K to $12K months

• Recovered $300,000 in lost revenue through better systems

• Doubled rates and booked a full year of work

• Went from stuck to working on Grammy-nominated albums

• Built systems that stopped burnout before it started

• Stopped giving free work and started earning confidently

• Learned to pitch, negotiate, and follow up without fear

The typical trajectory:

First 4-8 weeks:

• Clarity on what you actually offer

• Pricing structure that makes sense

• A system for tracking what's happening in your business

• Consistent outreach habits beginning

Months 2-3:

• Rate increases on new projects

• Pipeline building with more conversations and more opportunities

• Time reclaimed from chaos

• Starting to feel like a business owner

Months 3-6:

• Working with better clients and projects

• Raising rates with confidence

• Referrals coming from systems, not luck

• Significantly less stress about where the next project comes from

The transformation isn't about becoming a different person. It's about building the infrastructure that lets the person you already are actually thrive.

Most programs teach you to be a better mixer. I don't. Your mixing is probably fine.

The difference:

Internships/Mentorships teach craft: how to use gear, session workflow, technical skills. Valuable if you're learning to mix. Not relevant if you already know how but can't turn it into income.

Most coaching programs are built on templates. They give you scripts, funnels, and formulas that work for some people in some situations. You're fitting yourself into their system.

What I do is figure out what's actually broken in your specific business. No two engineers have the same problem. The Provider with three kids in Nashville has different constraints than the Geographic Outcast mixing from rural Ohio. Templates don't account for that.

I also don't teach you to become a content creator or build a personal brand for its own sake. Most engineers hate that stuff because it feels inauthentic. And they're right. The goal isn't to become an influencer. The goal is to build a business that generates consistent income from mixing work you actually want to do.

Because later never comes.

Every month you spend stuck at the same rate is a month of income you're not getting back. Every year you spend grinding without systems is a year of momentum lost. The compound effect works against you when you wait.

Here's the math most engineers avoid: If you're undercharging by $200 per mix and you do 10 mixes a month, that's $24,000 a year you're leaving on the table. Every year. That new compressor you're saving for? It's not going to fix your pricing problem.

The gear trap is real. You tell yourself you need better equipment to charge more. But the engineer charging $1,500 per mix isn't using gear that's 3x better than yours. They have systems, positioning, and confidence you don't. That's the gap. Gear doesn't close it.

Waiting also has hidden costs:

• Momentum dies when you stop investing in growth

• Every month at current rates trains clients to expect those rates

• The longer you stay stuck, the harder it is to change

The best time to build business infrastructure was five years ago. The second best time is now.

No. And understanding the difference matters.

A manager works for you. Their job is to execute your vision: handle relationships, negotiate deals, expand your network, manage logistics. They take what you've already built and scale it.

But here's the problem: if you don't have a business worth managing, there's nothing for them to manage.

I've watched engineers pay $1,000/month to managers while having no systems, no positioning, no pricing strategy, and no consistent process. Six months later, nothing has changed. They fire the manager thinking they failed. They didn't fail. They hired the wrong person for the stage they're in.

Coaching builds the business. Management scales it.

Coaching = building your systems, positioning, processes, and strategy Management = leveraging relationships, executing deals, expanding opportunities

You can't skip to management. The foundation has to exist first.

When are you ready for management? When you're consistently hitting $100K+ with documented systems, when you have more opportunities than time, when your growth is bottlenecked by execution rather than strategy. That's when a manager makes sense.

Until then? You need coaching. You need someone to build the infrastructure that makes everything else possible.

The best managers know this. They'll tell you when you're not ready. They'll refer you to get the foundation built first. The ones who won't tell you that? Those are the ones taking your money while nothing changes.

No. And here's why.

Ads and aggressive social media strategies work for products. They don't work well for creative services where trust is the currency. You're not selling a $47 course. You're asking someone to trust you with their art.

80% or more of mixing work comes from relationships, not ads. The engineer who spends $500/month on Meta ads while ignoring the 300 people who already know them is solving the wrong problem.

What I focus on instead:

• Activating dormant networks (you already know enough people)

• Building relationships that generate referrals

• Positioning so the right clients find you

• Systems for consistent outreach that doesn't feel sleazy

Social media matters, but not the way most people think. It's not about going viral or building a following. It's about being visible to the specific people who might hire you. That's a different game than chasing likes.

If you want to learn ads and funnels, there are plenty of people teaching that. I'm not one of them.

Podcasts:

• My interview on the Mixing Music Podcast

• My interview with Travis Ference on the Progressions Podcast

The blog. I publish posts regularly that go deep on specific business topics. Start with whatever problem is most relevant to you.

Instagram. I post regularly about the business side of mixing. Not tutorials on compression. Business reality.

Free Rate Calculator. The best first step. See what you're actually earning per hour. It's free, and it usually reveals something you didn't want to know.